EDUInsight.com
"Covering Innovation and Best Practice in Online Student Communication"
Journal of College Student Retention and Recruiting for both On-Campus and Online Universities
About the Journal
EDUInsight, is an online journal highlighting best practices in student prospecting, enrollment and retention. I am Mark Shay, editor of this publication and founder of Educational Directories Unlimited, the enterprise that produces StudyAbroad.com, GradSchools.com and IIEPassport.org - directories of academic programs that are designed to connect students with further educational opportunities.
In the twelve years I have been involved in student recruiting, I have seen and helped foster many innovative and effective methods to connect with students. It is my hope to harness this experience and my network of relationships into a powerful resource that can further the transformations happening throughout higher education.
EDU is now part of EducationDynamics, a leading interactive marketing and information services company focused on helping higher education institutions manage the student lifecycle from acquisition to alumni. Through some of the most visible education websites, like those from EDU, eLearners.com and EarnMydegree.com, as well its internet marketing services team, EducationDynamics has become one of the leading providers of qualified leads for higher education. It also offers a full suite of web-based products and
services to manage the relationship across the entire student life cycle from inquiry to retention. EducationDynamics has expanded my network to be able
to attract the best practices from a vast web of colleagues which can provide practical insights into managing the growing complexity of
recruiting and retention.
Each week EDUInsight.com features a column, tied to one of the journal's themes of "managing the relationship with students from from lead through alumni." The column will offer unique perspectives and draws readers into a dialogue that will range from postings of personal experiences and opinions to summaries of conference presentations. Each week will also feature a new People with Impact inverview with some of today's though leaders, ones making a difference in the field of higher education administration. We encourage you to bookmark this site and come back weekly for an update on the state of educational recruiting on the Internet.
Read about Mark Shay

